Dr. Enuf was introduced in 1949 by Bill Schwartz, a Chicago chemist.
The soft drink was initially marketed as a dietary supplement, chock-full of vitamins, packed with energy.
Bill Swartz came up with idea of Dr. Enuf when his co workers always complaints about the lack vitamins in foodstuff.
Charles Gordon, back in Johnson City after military service during World War II, saw an ad in Bottler’s Gazette magazine.
Charles Gordon the owner of Tri-City Beverage in Johnson City met with Schwartz and subsequently acquired rights to production.
When it first came out, Dr. Enuf sold for twenty-five cents while other soft drinks were going for a nickel.
History of Dr. Enuf
A beverage is a liquid designed for consumption, often crafted to have a pleasing flavor, such as an alcoholic drink. History, in contrast, is a systematic record of events, particularly those affecting a nation, institution, science, or art, usually with an analysis of their causes. Thus, the history of beverages entails a detailed and organized account of the evolution of various drinks over time.
Thursday, February 13, 2014
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