One of the early American coffee roasting companies was started in Boston by Caleb Chase and James Sanborn. Chase and Sanborn was founded in 1874 what would be overtime become a hugely successful company.
By 1893 Chase and Sanborn had become established enough to be selected to supply coffee to all the salons of that year’s Chicago World’s Fair.
Chase and Sanborn coffees did well into the first half of the 20th century helped by heavy advertising. Caleb and James passing the reins in 1899 to partner Charles Sias, known as the ‘Barnum of Coffee’. The company thrived in the early part of the twentieth century.
Chase and Sanborn claimed to import the best coffees in the world, which were then ground and packaged in Boston.
Chase and Sanborn was the first ground coffee in America to be distributed coast to coast.
In 1906 Chase and Sanborns Western trade expanded, in part owing to the influx of coffee loving Scandinavian.
The following years Chase and Sanborn erected a new Montreal factory, to be run entirely by electricity.
Despite the positive outlook, the stock market crash of 1929 dealt a blow to the coffee industry and caused a brief drop in consumption.
Chase and Sanborn became a part of Standard Brands in 1929. In 1999, Chase and Sanborn was purchased by the Sara Lee Corporation.
Chase and Sanborn Coffee Company
A beverage is a liquid designed for consumption, often crafted to have a pleasing flavor, such as an alcoholic drink. History, in contrast, is a systematic record of events, particularly those affecting a nation, institution, science, or art, usually with an analysis of their causes. Thus, the history of beverages entails a detailed and organized account of the evolution of various drinks over time.
Wednesday, September 5, 2012
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